TechnoSport Debuts in Andhra Pradesh: Grand Opening of First Vijayawada Store Sets Stage for South India Expansion
Vijayawada, July 24, 2025 — In a landmark move that marks its entry into Andhra Pradesh, TechnoSport, India’s fastest-growing activewear brand, has officially opened its first exclusive brand outlet (EBO) in Vijayawada. This launch not only expands TechnoSport’s presence to 14 EBOs nationwide, but also signifies a strong commitment to deepening its retail footprint across South India—aiming for 50 EBOs by the end of 2025.
Fitness Meets Innovation in the Heart of Vijayawada
Spanning an impressive 1,800 sq. ft., the new store is located at a prime retail spot in Vijayawada and is specially curated to serve the region’s active and health-conscious population. Known for producing national-level athletes in badminton, rowing, and athletics, Vijayawada offers the perfect environment for TechnoSport to introduce its tech-infused, climate-resilient activewear.
Grand Opening: A Community Fitness Celebration
The launch was marked by an exciting event titled “High 5 TechnoSport”, which brought together over 250 runners and cyclists from across the city. In partnership with Vijayawada Runners Society, Amaravati Bicycle Club, and Capital Cycle Club, the event included a 5K marathon, a cycling rally, T-shirt giveaways, a fun Zumba warm-up session, and a ribbon-cutting ceremony that energized the atmosphere outside the store.
This grand celebration wasn’t just about product—it was about building community, encouraging wellness, and promoting an active lifestyle.
Revolutionizing Indian Activewear
What sets TechnoSport apart is its focus on technological innovation and sustainability. The store showcases the brand’s best-selling collections, made with exclusive DURACOOL+ and TECHNO DRY technologies—offering:
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UPF 50+ sun protection
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Moisture-wicking and breathable fabric
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Anti-microbial freshness
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Enhanced stretch recovery
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All-day comfort for India’s climate
From high-performance polos, tees, and joggers to stylish shorts, tights, and track pants, every piece is designed to meet the needs of India’s modern, fast-moving consumers—whether they’re hitting the gym, running errands, or working outdoors.
Retail with Purpose and Experience
Speaking at the launch, Sunil Jhunjhunwala, Managing Director & Co-Founder of TechnoSport, said:
“Vijayawada represents everything TechnoSport stands for—energy, ambition, and athleticism. This store is more than a retail outlet; it’s our promise to deliver quality, innovation, and comfort to Andhra Pradesh’s active population.”
Puspen Maity, CEO of TechnoSport, added:
“Every store we open brings us closer to our community. We want customers to not just shop—but to experience the power of high-performance activewear built in India, for India.”
What’s Next for TechnoSport?
The Vijayawada launch follows successful store openings in Bengaluru and Pune, with upcoming locations planned in Chennai, Ooty, Raipur, and more. With a strong focus on in-house manufacturing, TechnoSport is positioning itself as a leader in India’s booming athleisure and activewear sector.
As the brand continues to evolve, its mission remains clear: to empower every Indian—regardless of age or activity level—with apparel that supports movement, style, and purpose.
Come Visit Us!
Explore the new Vijayawada store and experience the latest from TechnoSport—where technology meets comfort, and performance meets lifestyle.
👉 Visit us at: https://www.technosport.in/
Fashion Drift is thrilled to collaborate with TechnoSport!
Fashion Drift proud to partner with a brand that shares our passion for innovation, style, and empowering today’s active generation.
Together, we’re bringing high-performance fashion to the forefront — where function meets flair and every move matters.
Disclaimer:- This story has not been edited by Fashion Drift staff and provided by the agency. Fashion Drift will not be responsible in any way for the content of this story.
